Specifically we address how you communicate to your potential customers today – and tomorrow.
Specific areas of expertise:
Corporate wide strategic analysis and solution
Market appraisal; analysis; segment and niche identification and evaluation
Analyse the fit between product; target market; communications
Business
- Starting up a new leisure or travel business.
- Developing business plans
- Raising finance, organisational structure, licensing and bonding
- Organisational change and change management.
- Troubleshooting projects at a senior level
Ø Develop overseas programmes
Product differentiation
Marketing and Sales
- Marketing and distribution strategies
- Understand rapidly changing consumer needs and purchasing habits.
- Traditional marketing; on-line marketing; social media; measurement and ROI.
- Marketing and selling overseas destinations and resorts in the UK market
- PR strategies and successful implementation
- Consumer and Trade marketing
Particular Expertise in markets and travel trade segments
- USA and Europe
- Theme Parks and Attractions
- Tour Operating
- Cruise
- Luxury Resorts and Vacations
- Destination and Hotel Representation
Please contact Tom for an informal chat:
E: tom.allen@tomallenpartnerships.com
M: 07785 704934